For Brew Haven, a cozy, community-driven café, I crafted a complete visual identity that reflects warmth, comfort, and a welcoming atmosphere. The café aims to be a local hub for people to relax, socialise, and enjoy high-quality coffee in a friendly, inviting space.

The logo features a hand-drawn coffee bean character, affectionately known as the "Coffee Bean Man," who delivers coffee. This character was designed to embody the lively, personal nature of the café’s service, where every cup feels like a thoughtful gesture. The logo also incorporates hand-drawn lettering, reinforcing the artisanal and personal touch that Brew Haven offers. This hand-drawn style aligns with Brew Haven’s aim to be seen as a creative and community-oriented space.

For the secondary typeface, I chose Montserrat, which complements the hand-drawn primary lettering with its clean, modern, and highly legible design. This typeface ensures clarity for menus, signage, and promotional materials while maintaining the balance between contemporary and cozy.

The hand-drawn elements give the brand a personal, artisanal feel, making the café stand out as a warm, inviting space where people come not only for great coffee but also for the experience of being part of a local hub.